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Amazing 99 cents

March 30, 2006

As Americans, we’ve all come to grips with the existence of 99 cents stores. We are no longer floored by the fact that stores can sell us a generic equivalent of Fantastik cleaning spray entitled “Fabulous” or a beverage that tastes like Dr. Pepper entitled “Dr. Thunder” for less than $1. It’s time for store owners to stop patting themselves on the back and start taking down the pretentious signs that say “Amazing!” and “Wow! It’s really 99 cents!”

Also, more attention needs to be brought to shutting down the stores that advertise “Everything $1 and up.” All that does is set expectations of the minimum price, which doesn’t do the consumers any good. Fast food chains have similar signs targeted at stupid people that say “Now Hiring: Up to $7 per hour.” which basically translates to “There is no way in hell that you will make more than $7 per hour here.”

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